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DeSoto Fire Dome V8 engine at the 1952 Los Angeles International Automobile Show. DeSoto sponsored the popular television game show You Bet Your Life from 1950 through 1958, in which host Groucho Marx promoted the product by urging viewers to visit a DeSoto dealer with the phrases "Tell 'em Groucho sent you" and "Drive a DeSoto before you ...
In 1955, Chrysler dropped its 6-cylinder DeSoto Powermaster series and added the topline Fireflite series, pushing the Firedome down to entry level status. Still, the Firedome was not a cheap offering, retaining its V8 engine, but increasing the 276 c.i. displacement to 291 c.i. with a larger bore, a power boost to 185 horsepower, [6] and coming with a host of features and interior upgrades ...
The Fireflite was introduced in 1955 as De Soto's top trim package of the DeSoto Firedome.It was wider and longer than the Firedome and it came equipped with a hemispherical cylinder head, 291 cubic inch displacement (4.8L) V8 engine producing 200 hp when equipped with the 4 barrel carburetor (149 kW) and PowerFlite automatic transmission.
1950 Asphalt 1.366 miles (2.198 km) ... Desoto Truck Series, Sportsman, Street Stock, Novice Stock, Modified Mini, Mini Stock, Open Wheel Modified Hickory Motor ...
1960 DeSoto Adventurer. The DeSoto Adventurer is a full-sized automobile that was produced by DeSoto from 1956 through the 1960 model year. Introduced as a four-seat high-performance sports coupe concept car, [1] the Adventurer ended up being DeSoto's special, limited-production, high-performance model, similar to the more luxurious and exclusive "letter series" Chrysler 300 and Chrysler Saratoga.
1958 Edsel, one of the greatest marketing failures in American automotive history 1954 Kaiser Darrin convertible 1959 DeSoto Firedome Sportsman 1958 Packard four-door sedan. Named after Henry Ford's son, Edsel Ford, the Edsel made its debut as a separate car division on September 4, 1957, for the 1958 model year.
While the Firesweep featured DeSoto's signature tailfins, the front clip (the front section, forward of the firewall) was based on the Dodge Coronet. The most telling feature was the headlight design, housed under heavily chromed lids typical of Dodge. Firesweep grilles were similar to those on other contemporary DeSoto models.
In 1950, the Newport name was used to designate the two-door hardtop (no B-pillar) body style in Chrysler's lineup, to include the Windsor, Saratoga, New Yorker and Imperial, while DeSoto also offered the hardtop using the Sportsman nameplate, and Dodge used the nameplate Lancer.