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The George brand was founded in 1989 as a partnership between English fashion designer George Davies and Asda. The latter had recruited the high-street designer for its grocery store brand to help shoppers avoid high street. Asda and George were sold to Walmart in 1999, which led to the expansion of the George brand into Walmart stores. [2]
George William Davies (born 29 October 1941) is an English fashion designer and retailer. Davies headed Next from its creation in the 1980s, before moving on to start the fashion label 'George at Asda' in the 1990s. Leaving Asda in 2000 following their acquisition by Walmart, he launched the Per Una fashion collection at Marks & Spencer. [2]
Logo of Asda from 2015. In 2015, Asda adopted Walmart's slogan: "Save Money. Live Better". ... In 2005, Asda stated that the George range was a £1.75 billion ...
The logo can be obtained from ASDA: Author — neuro: SVG development . The SVG code is . This text-logo was created with Inkscape. Licensing. Public ...
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This logo image consists only of simple geometric shapes or text. It does not meet the threshold of originality needed for copyright protection, and is therefore in the public domain . Although it is free of copyright restrictions, this image may still be subject to other restrictions .
Asda's Smart Price logo between 2004 and 2012. Asda's Smartprice logo and packaging has changed several times since its introduction. It was revised [5] in 2012 to match the branding of Walmart's Great Value line at the time, [6] but a further redesign in 2014 and 2017, removed the similarity in visual style. On 28 March 2022, Asda announced ...