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[4] [5] Originally named Insurance Zebra, the company was initially started in Pittsburgh, Pennsylvania while Lyons was living in a friend's basement and collecting unemployment checks. [ 6 ] [ 7 ] The Zebra was part of the Alpha Lab Incubator Program run by the Pittsburgh venture capital firm Innovation Works, where it gained the attention of ...
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An independent agent may present you with an insurance quote from a smaller, unfamiliar company but one that still meets your needs and offers the right insurance coverage for your family.
The business initially started by creating websites and lead management software for insurance brokers. [15] In 2008, then-company Norvax offered online comparison health insurance shopping. [16] In 2009, Norvax, Inc. was renamed to GoHealth. [17] In 2012, GoHealth received a $50 million investment from Norwest Equity Partners. [15] [14]
Often, independent insurance agents will work with insurance intermediaries, who obtain quotes from multiple insurance providers and pass them off to the independent agent. Working with an insurance intermediary service allows the independent agent to review many quotes and offer their clients the best policy options available.
In marketing, lead generation (/ ˈ l iː d /) is the process of creating consumer interest or inquiry into the products or services of a business. A lead is the contact information and, in some cases, demographic information of a customer who is interested in a specific product or service.
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