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The whitewall stripe width began to diminish as an attempt to reduce the perceived height of the wheel/tire. During the decade, increasingly lower vehicle heights were in vogue. During the 1950s, Fender skirts also covered up white wall tires. [6] Wide whitewalls generally fell out of favor in the US by the 1962 model year.
Vogue Tyre and Rubber Co., also known as Vogue Tyre, is an American company providing custom luxury tires, wheels, and car accessories. [3] The company was founded in 1914 in Chicago, Illinois by Harry Hower and then in 1940, sold to Lloyd O. Dodson who remained its chairman [4] until his death in March 1996. [5]
While tire lettering was previously drawn or painted onto the tires, in the late 1960s, tire manufacturers began producing white letter tires that were part of the tire. Early automobile tires were made of pure natural rubber with various chemicals mixed into the tread compounds to make them wear better [4]. The best of these was zinc oxide, a ...
Because of government restrictions on manufacturer source goods, Chrysler offered white steel "beauty rings" on its car wheels to give the appearance of wide white wall tires. White wall tires as an option returned in 1947. Fluid Drive continued but the four speed semi-automatic, called Presto-Matic was now offered. [4]
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The comparatively short and wide chassis, combined with an excellent suspension, powerful brakes and radial tires gave the W 113 superb handling for its time. [ citation needed ] The styling of the front, with its characteristic upright Bosch "fishbowl" headlights and simple chrome grille, dominated by the large three-pointed star in the nose ...