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"Xbox Rewards" was a promotion designed to provide gamers incentives to play on the Xbox network by subsidizing achievement points earned with actual rewards. Gamers were required to register for specific challenges which, if successfully completed, would yield a challenge-specific reward.
Microsoft Points, introduced in November 2005 as Xbox Live Points, [1] were a digital currency issued by Microsoft for use on its Xbox and Zune product lines. Points could be used to purchase video games and downloadable content from Xbox Live Marketplace, digital content such as music and videos on Zune Marketplace, along with content from Windows Live Gallery.
Bing Rewards was a loyalty program launched by Microsoft in September 2010. It was similar to two earlier services, SearchPerks! and Bing Cashback , which were subsequently discontinued. Bing Rewards provided credits to users through regular Bing searches and special promotions. [ 118 ]
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Club Bing (previously Live Search Club) was a group of online word games by Microsoft that lasted from April 2007 to May 2012. Players who completed or partially completed a game earned "tickets" (originally up to 1000 per day, then later reduced to 500 [ 1 ] ) that could be exchanged for Microsoft or other products.
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A loyalty program typically involves the operator of a particular program setting up an account for a customer of a business associated with the scheme, and then issue to the customer a loyalty card (variously called rewards card, points card, advantage card, club card, or some other name) which may be a plastic or paper card, visually similar to a credit card, that identifies the cardholder ...