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Airtel Digital TV is an Indian subscription based satellite television provider owned by Bharti Telemedia Limited, a wholly-owned subsidiary of Bharti Airtel. [1] It launched DTH satellite television service in India on 9 October 2008.
These are Dish TV (a ZEE TV subsidiary), Tata Sky, Sun Network owned 'Sundirect DTH', Reliance owned BIG TV, Bharti Airtel's DTH Service 'Airtel Digital TV' and the public sector DD Direct Plus. As of 2010, India has the most competitive Direct-broadcast satellite market with seven operators vying for more than 110 million TV homes.
This decision and Dish TV's acquisition of more transponders enabled them to offer 150 channels on their service, more than any other DTH service in India at the time. [4] Sun Direct and Airtel digital TV launched services in 2007 and 2008, respectively. Independent TV (formerly Reliance Big TV) was launched in August 2008. [6]
The Digital Television business provides Direct-to-Home (DTH) TV services across India under the brand name Airtel digital TV. It started services on 9 October 2008 and had about 16.027 million customers at the end of June 2019.
Airtel Broadband launched its IPTV service in 2009. On 31 August 2016, the company shut down the service, and offered its 50,000 subscribers a free upgrade to Airtel Digital TV. The company stated that the move was part of its strategy to focus on a single television service. [52]
There are 4 pay-for-use DTH service providers and one free-to-air service provider (DD Free Dish) in India. [1]As of 30 September 2024, there are 59.91 million active paying DTH subscribers, in addition to the subscribers of state-owned DD Free Dish, in the country according to Telecom Regulatory Authority of India (TRAI).