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While uniformed military recruiters screen and process recruits into the military, advertising agencies design and implement military recruitment strategy, campaigns, and advertisements: As of fiscal year 2020, Young & Rubicam was in charge of this for the Navy, [84] Wunderman Thompson for the Marine Corps, [85] DBB Chicago for the Army, [86 ...
Headquarters, U.S. Army Recruiting Command. USAREC headquarters is located at Fort Knox, Kentucky, and provides the strategic command and support to the Army's recruiting force. More than 400 officers, enlisted members and civilian employees work in one of the command's eight directorates and 14 staff sections, conducting administration ...
Due to the Army's recruiting struggles, the number of recruits going through basic training dropped in recent years. As a result, the 15 training units, which total 27 soldiers each, including 16 ...
The Marine Corps Recruiting Command is a command of the United States Marine Corps responsible for military recruitment of civilians into the Corps. In addition to finding volunteers to join, it is also responsible for preparing them for United States Marine Corps Recruit Training or Officer Candidates School .
A key to the recruiting success, she said, has been the Army's future soldier prep course that gives lower-performing recruits up to 90 days of academic or fitness instruction to help them meet military standards. This year more than 13,000 recruits — or 24% of the 55,000 — came in through the program, which was started as a test two years ago.
The armed forces are struggling bring in enough enlistees to fill their ranks. Reversing the trend could require reconsidering who they try to recruit and how they reward those who do sign up.
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