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M & S has sold a wide range of charitable women's clothes for Breast Cancer Now [2] for many years. The campaign is best known for its famous 'target' logo T-shirt designed by Ralph Lauren. [3] Since 1996, Fashion Targets Breast Cancer has raised over £14 million to fund pioneering breast cancer research. [4]
Since 2011, the council has led an annual campaign to promote the initiative and partners with well known fashion icons. In 2017, Fabletics partnered with Fashion Targets Breast Cancer to produce an activewear collection. A portion of all sales for the collection would be donated to target breast cancer screening and treatment. [138] [139]
The designers designed a shirt for the "Fashion Targets Breast Cancer" charity incorporating the charity's signature target logo (consisting of a variety of blue rings). Guest Judge: Vanja Strok WINNER: Jasper OUT: Tom Episode 7 – Show Stopper The designers make a stage costume for a pop star Sophie Ellis-Bextor. Guest Judge: Sophie Ellis-Bextor
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In 1994, Ralph Lauren acted as chairman and creates the name and symbol for Fashion Targets Breast Cancer, a charitable initiative of the CFDA that marshals the goodwill and services of the fashion industry to raise public awareness and funds for breast cancer internationally. [74]