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  2. Love Cosmetics - Wikipedia

    en.wikipedia.org/wiki/Love_Cosmetics

    By the summer of 1970, the company was marketing and promoting Fresh Lemon bath products and cosmetics. Advertising was coordinated by the Wells, Rich, Greene advertising agency. Their advertising budget surpassed $7 million. There was an emphasis on a long-term building operation, with advertisements on television and in women's magazines. [2]

  3. Western cosmetics in the 1970s - Wikipedia

    en.wikipedia.org/wiki/Western_cosmetics_in_the_1970s

    In the 1970s, American fashion designers such as Ralph Lauren and Calvin Klein presented understated, neutral designs accompanied by natural make-up. [5] A similar look was embraced by photographer Francesco Scavullo , makeup artist Way Bandy , and hairstylist Maury Hobson , who collaborated on the covers of Cosmopolitan that established the ...

  4. 21 Best Fashion Trends From the 1970s That Are Still Groovy - AOL

    www.aol.com/21-best-fashion-trends-1970s...

    The 1970s were a fabulous time for fashion. From crop top shirts to the famous wrap dress by Diane von Fürstenberg, some of these trends are still in today. 21 Best Fashion Trends From the 1970s ...

  5. Helene Curtis Industries, Inc. - Wikipedia

    en.wikipedia.org/wiki/Helene_Curtis_Industries,_Inc.

    The company developed Lanolin Creme Shampoo, one of the country's first detergent-based shampoos, in the mid-1930s. The popularity of the shampoo, available only in beauty salons, prompted the company to follow it up with Suave Hairdressing in 1937. The demand for the hair tonic became so great that the company began manufacturing small retail ...

  6. Psssssst - Wikipedia

    en.wikipedia.org/wiki/Psssssst

    Psssssst Instant Spray Shampoo is a no-water substitute for traditional shampoo, popular in the 1970s; its popularity was widespread enough that it is considered a pop culture icon. Psssssst was produced by Woodridge Labs; its history may date to the 1950s.

  7. Crimes Against Fashion: The 1970s - AOL

    www.aol.com/crimes-against-fashion-1970s...

    The polyester, the platforms, the smocks — let’s just say the looks of the Disco Decade weren’t all great. Here are some of the ugliest fashion trends of the 1970s.

  8. Chloe's new designer Chemena Kamali puts on a 1970s ... - AOL

    www.aol.com/entertainment/chloes-designer...

    Chloe revisited its vibrant 1970s essence, infused with late Karl Lagerfeld’s indelible influence, while propelling the brand into a new era for the debut show of its new designer Chemena Kamali ...

  9. Gee, Your Hair Smells Terrific - Wikipedia

    en.wikipedia.org/wiki/Gee,_Your_Hair_Smells_Terrific

    Gee Your Hair Smells Terrific Shampoo Gee, Your Hair Smells Terrific was a popular fragrance shampoo [ 1 ] manufactured by the Andrew Jergens Company from 1976 through the late 1980s. The shampoo is noted for its unusually pungent floral scent that softened after rinsing and remained fragrant in the user's hair for an extended period of time. [ 2 ]