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  2. Lead management - Wikipedia

    en.wikipedia.org/wiki/Lead_management

    Lead management is a set of methodologies, systems, and practices designed to generate new potential business clientele, generally operated through a variety of marketing campaigns or programs. Lead management facilitates a business's connection between its outgoing consumer advertising and the responses to that advertising.

  3. Contact manager - Wikipedia

    en.wikipedia.org/wiki/Contact_manager

    However, most recent contact management solutions are fully adapted to many-to-many interactions models, and the difference between a CRM and a contact manager starts to lay more on the fact that CRMs are commonly used to automate sales and marketing processes (quotes, invoices, reminder emails, etc.) where contacts management solutions focus ...

  4. LeadGenius - Wikipedia

    en.wikipedia.org/wiki/LeadGenius

    LeadGenius is a privately held software as a service, marketing automation, and demand generation startup located in Berkeley, California. [1] The company uses a combination of artificial intelligence and human computation to identify and communicate with targeted sales leads. [2]

  5. Call-tracking software - Wikipedia

    en.wikipedia.org/wiki/Call-tracking_software

    Call tracking software records information about incoming telephone calls and, in some regions, records the calls themselves.Call tracking is a technology which can enable the pay per call, pay per minute or pay per lead business model, allowing the tracking of phone calls to be associated with performance-based advertising such as Google AdWords, SEO Services, Display and Electronic Direct ...

  6. Marketing automation - Wikipedia

    en.wikipedia.org/wiki/Marketing_automation

    Marketing automation refers to software platforms and technologies designed for marketing departments and organizations automate repetitive tasks [1] and consolidate multi-channel (email, SMS, chatbot, social media) interactions, tracking and web analytics, lead scoring, campaign management and reporting into one system. [2]

  7. The Latest: Trump says he wants US to take charge of Gaza ...

    www.aol.com/latest-china-retaliates-against...

    Trump on Monday agreed to a 30-day pause on tariffs against Canada and Mexico after phone conversations with the leaders of those two U.S. allies. ... disruptive choice to lead the Office of ...

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