Ad
related to: history of public opinion polling book 1
Search results
Results From The WOW.Com Content Network
An opinion poll, often simply referred to as a survey or a poll (although strictly a poll is an actual election), is a human research survey of public opinion from a particular sample. Opinion polls are usually designed to represent the opinions of a population by conducting a series of questions and then extrapolating generalities in ratio or ...
Cantril, Hadley and Mildred Strunk, eds. Public Opinion, 1935–1946 Archived July 28, 2012, at the Wayback Machine, massive compilation of many public opinion polls from US, UK, Canada, Australia, and elsewhere. online; Converse, Jean M. Survey Research in the United States: Roots and Emergence 1890–1960 (1987), the standard history
Gallup was the first polling organization to conduct accurate opinion polling for United States presidential elections. [1] [2] Gallup polling has often been accurate in predicting the outcome of presidential elections and the margin of victory for the winner. [3]
Psephology (/ s ɪ ˈ f ɒ l ə dʒ i /; from Greek ψῆφος, psephos, 'pebble') is the study of elections and voting. [1] Psephology attempts to both forecast and explain election results. The term is more common in Britain and in those English-speaking communities that rely heavily on the British standard of the language. [citation needed]
So, public opinion polling cannot measure the public. An educated individual's participation is more important than that of a drunk. The "mass" in which people independently make decisions about, for example, which brand of toothpaste to buy, is a form of collective behavior different from the public.
The American Association for Public Opinion Research commissioned a study about the performance of polls during the 2008 primary elections and reported several factors that could have distorted ...
The Roper Center for Public Opinion Research at Cornell University is the world's oldest archive of social science data and the largest specializing in data from public opinion surveys. Its collection includes over 27,000 datasets and more than 855,000 questions with responses in Roper iPoll , adding hundreds more each year.
Public Opinion is a book by Walter Lippmann published in 1922. It is a critical assessment of functional democratic government, especially of the irrational and often self-serving social perceptions that influence individual behavior and prevent optimal societal cohesion. [1]