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Mass communication is practiced through various channels known as mediums, which include radio, television, social networking, billboards, newspapers, magazines, books, film, and the Internet. In this modern era, mass communication is used to disperse information at an accelerated rate, often regarding politics and other polarizing topics.
Samachar (Hindi for "information") was founded in February 1976, after the merger of United News of India, Press Trust of India, ... Mass Communication in India ...
In the late 20th century, mass media could be classified into eight mass media industries: books, the Internet, magazines, movies, newspapers, radio, recordings and television. The explosion of digital communication technology in the late 20th and early 21st centuries made prominent the question: what forms of media should be classified as ...
Indian Institute of Mass Communication (IIMC) is a deemed-to-be-university, established on 17 August 1965, Delhi.The Institute has five regional centers across India. The IIMC is an autonomous society under the Ministry of Information and Broadcasting. [2]
Models of communication are classified depending on their intended applications and on how they conceptualize the process. General models apply to all forms of communication while specialized models restrict themselves to specific forms, like mass communication. Linear transmission models understand communication as a one-way process in which a ...
With a view to making the best use of communication facilities for information, publicity, and development, the Government of India in 1962-63 sought the advice of the Ford Foundation/UNESCO team of internationally known mass communication specialists who recommended setting up a national institute for training, teaching, and research in mass ...
He is also credited with reviving IIMC's peer-reviewed quarterly journal 'Communicator' [1] and its Hindi version 'Sanchar Madhyam' as also the publication wing of the Institute besides co-hosting the prestigious 15th Asia Media Summit [2] in New Delhi & hosting the 17th Indian Science Communication Congress at IIMC in December 2017 and first ...
In media studies, mass communication, media psychology, communication theory, and sociology, media influence and the media effect are topics relating to mass media and media culture's effects on individuals' or audiences' thoughts, attitudes, and behaviors. Through written, televised, or spoken channels, mass media reach large audiences.