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Posters are designed to be both eye-catching and informative. Posters may be used for many purposes. They are a frequent tool of advertisers (particularly of events, musicians, and films), propagandists, protestors, and other groups trying to communicate a message. Posters are also used for reproductions of artwork, particularly famous works ...
A lead paragraph (sometimes shortened to lead; in the United States sometimes spelled lede) is the opening paragraph of an article, book chapter, or other written work that summarizes its main ideas. [1] Styles vary widely among the different types and genres of publications, from journalistic news-style leads to a more encyclopaedic variety.
The opening sentence or opening line stands at the beginning of a written work.The opening line is part or all of the opening sentence that may start the lead paragraph.For older texts the Latin term incipit ('it begins') is in use for the very first words of the opening sentence.
For example, the American Journal of Physics (AJP) specifically advises authors that an introduction “need not summarize”. Instead, the introduction can provide “background and context”, and/or indicate “purpose and importance”, and/or describe the raison d'être for an article (i.e. motivation) in a way that is “informative and ...
Other styles are also used in news writing, including the "anecdotal lead", which begins the story with an eye-catching tale or anecdote rather than the central facts; and the Q&A, or question-and-answer format. The inverted pyramid may also include a "hook" as a kind of prologue, typically a provocative quote, question, or image, to entice the ...
In Wikipedia, the lead section is an introduction to an article and a summary of its most important contents. It is located at the beginning of the article, before the table of contents and the first heading. It is not a news-style lead or "lede" paragraph. The average Wikipedia visit is a few minutes long. [1]
In journalism, yellow journalism and the yellow press are American newspapers that use eye-catching headlines and sensationalized exaggerations for increased sales. This term is chiefly used in American English, whereas in the United Kingdom, the similar term tabloid journalism is more common.
The headline is the text indicating the content or nature of the article below it, typically by providing a form of brief summary of its contents.. The large type front page headline did not come into use until the late 19th century when increased competition between newspapers led to the use of attention-getting headlines.
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