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  2. Foreign market entry modes - Wikipedia

    en.wikipedia.org/wiki/Foreign_Market_Entry_Modes

    Pragmatic rule. The decision maker uses a workable entry mode for each foreign market, which means that the manager use different entry modes depend on the time stage or the business stage. For example, as the first step to international business, companies tend to use exporting. Strategy rules.

  3. Market entry strategy - Wikipedia

    en.wikipedia.org/wiki/Market_entry_strategy

    Market entry strategy is a planned distribution and delivery method of goods or services to a new target market. In the import and export of services, it refers to the creation, establishment, and management of contracts in a foreign country.

  4. Sprinkler strategy - Wikipedia

    en.wikipedia.org/wiki/Sprinkler_strategy

    By achieving market entry in multiple markets the company makes full use of its competitive advantage. Multiple simultaneous market entries in foreign markets allow for a more rapid development of international markets. Disadvantages of the sprinkler strategy are:

  5. Market access - Wikipedia

    en.wikipedia.org/wiki/Market_access

    Preferential market access refers to the fact market opening commitments that go beyond the WTO obligations, either because the exporting country of origin has an agreement to establish a free-trade area (FTA) with the importing country, or because the latter has accorded them special treatment by virtue of the former’s low level of development and/or due to its adoption of certain policies ...

  6. Strategic trade theory - Wikipedia

    en.wikipedia.org/wiki/Strategic_trade_theory

    Two papers often cited as having critical contributions to strategic trade policy (or theory) are by Spencer and Brander, one from 1983 and the other from 1985. Both papers picture an international duopoly in which a domestic and a foreign firm compete in a third-country market where the market is in a state of oligopoly.

  7. International business - Wikipedia

    en.wikipedia.org/wiki/International_business

    Effective international business strategies require astute market analysis, risk assessment, and adaptation to local customs and preferences. The role of technology cannot be overstated, as advancements in communication and transportation have drastically reduced barriers to entry and expanded market reach.

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  9. File:Go-to-market strategy.pdf - Wikipedia

    en.wikipedia.org/wiki/File:Go-to-market_strategy.pdf

    You are free: to share – to copy, distribute and transmit the work; to remix – to adapt the work; Under the following conditions: attribution – You must give appropriate credit, provide a link to the license, and indicate if changes were made.

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