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Michael Porter's generic strategies describe how a company can pursue competitive advantage across its chosen market scope. There are three generic strategies: lower cost, product differentiation, or focus. The focus strategy has two variants, cost focus and differentiation focus, so it is possible to see the concept in terms of four distinct ...
Tesla, Inc. (/ ˈ t ɛ s l ə / ⓘ TESS-lə or / ˈ t ɛ z l ə / TEZ-lə [a]) is an American multinational automotive and clean energy company. Headquartered in Austin, Texas, it designs, manufactures and sells battery electric vehicles (BEVs), stationary battery energy storage devices from home to grid-scale, solar panels and solar shingles, and related products and services.
Elon Reeve Musk (/ ˈ iː l ɒ n m ʌ s k /; born June 28, 1971) is a businessman known for his key roles in Tesla, Inc., SpaceX, and Twitter (), as well as in the United States government since 2025 as a senior advisor to President Donald Trump and head of the Department of Government Efficiency.
Using Tesla's internal salary database, BI looked at median base pay for the roughly 13,000 full-time, salaried, US-based employees across the internal job categories that Tesla uses to define ...
Since taking control of Tesla in 2008, Musk has relied on several executives to help make it the biggest EV manufacturer in the world. One top Musk lieutenant is Omead Afshar, a former ski ...
Focus strategy will not make a business successful. Porter mentions that it is important to not use all 3 generic strategies because there is a high chance that companies will come out achieving no strategies instead of achieving success. This can be called "stuck in the middle", and the business will not be able to have a competitive advantage ...
The Tesla Model 3 first deliveries event took place on July 28, 2017. Model 3 was unveiled in March 2016. A week after the unveiling, global reservations totaled 325,000 units. [117] [118] As a result of the demand for Model 3, in May 2016, Tesla advanced its 500,000 annual unit build plan (for all models) by two years to 2018.
At Tesla, Straubel led battery cell design, supply chain and led the first Gigafactory concept through the production ramp of the Model 3. He had a direct role in research and development , team building, and operational expansion from prototype cars through to mass production and expanding battery production to gigawatt-hour scale.