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Event management is the application of project management to the creation and development of small and/or large-scale personal or corporate events such as festivals, conferences, ceremonies, weddings, formal parties, concerts, or conventions. It involves studying the brand, identifying its target audience, devising the event concept, and ...
Organization. Trade. Business and economics portal. v. t. e. The following outline is provided as an overview of and topical guide to business management: Business management – management of a business – includes all aspects of overseeing and supervising business operations. Management is the act of allocating resources to accomplish ...
An event study is a statistical method to assess the impact of an event (also referred to as a "treatment"). [1] Early prominent uses of event studies occurred in the field of finance. [1] For example, the announcement of a merger between two business entities can be analyzed to see whether investors believe the merger will create or destroy value.
Eventbrite is an American event management and ticketing website. The service allows users to browse, create, and promote local events. The service charges a fee to event organizers in exchange for online ticketing services, unless the event is free. [2] In September or October 2023, Eventbrite changed their pricing plans to limit free events ...
Event marketing is the experiential marketing of a brand, service, or product through memorable experiences or promotional events. [1] [2] It typically involves direct interaction with a brand's representatives. It should not be confused with event management, which is a process of organizing, promoting and conducting events.
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Promoter (entertainment) A promoter works with event production and entertainment industries to promote their productions, including in music and sports. Promoters are individuals or organizations engaged in the business of marketing and promoting live, or pay-per-view and similar, events, such as music concerts, gigs, nightclub performances ...
Sustainable event management (also known as event greening) is event management with particular concern for environmental, economic and social issues. Sustainability in event management incorporates socially and environmentally responsible decision making into the planning, organisation and implementation of, and participation in, an event.