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  2. Direct text marketing - Wikipedia

    en.wikipedia.org/wiki/Direct_Text_Marketing

    Direct text marketing is a form of SMS marketing. This includes using a medium which involves text messaging over a mobile device and can be done from a mobile phone or in bulk using an SMS Aggregator and distributor online. Some businesses provide the entire service including creating the messages and sending them via an aggregator on behalf ...

  3. Mobile marketing - Wikipedia

    en.wikipedia.org/wiki/Mobile_marketing

    Mobile marketing is a multi-channel online marketing technique focused at reaching a specific audience on their smartphones, feature phones, tablets, or any other related devices through websites, e-mail, SMS and MMS, social media, or mobile applications. [1]

  4. List of datasets for machine-learning research - Wikipedia

    en.wikipedia.org/wiki/List_of_datasets_for...

    Bank Marketing Dataset Data from a large marketing campaign carried out by a large bank . Many attributes of the clients contacted are given. If the client subscribed to the bank is also given. 45,211 Text Classification 2012 [418] [419] S. Moro et al. Istanbul Stock Exchange Dataset Several stock indexes tracked for almost two years. None. 536 ...

  5. Bulk messaging - Wikipedia

    en.wikipedia.org/wiki/Bulk_messaging

    Bulk messaging is the dissemination of large numbers of SMS messages for delivery to mobile phone terminals. It is used by media companies, banks and other enterprises (for marketing and fraud control) [1] and consumer brands for a variety of purposes including entertainment, enterprise and mobile marketing.

  6. SMS - Wikipedia

    en.wikipedia.org/wiki/SMS

    SMS is a stateless communication protocol in which every SMS message is considered entirely independent of other messages. Enterprise applications using SMS as a communication channel for stateful dialogue (where an MO reply message is paired to a specific MT message) requires that session management be maintained external to the protocol.

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