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In 2010, Activia dominated the probiotic dairy sector. [20] The success of Activia has increased the health yogurt market. [21] Activia, Actimel and Danonino account for more than half of the total worldwide yogurt sales. [22] Activia is a more than 2 billion-dollar brand which owes its success to the health benefit claim. [21]
Activia yogurt is so much more than a nostalgic choice. Sure, it contains everything you would expect from a dairy yogurt, like calcium, protein, probiotics and live and active cultures.
Actimel (known as DanActive in the United States and Canada) is a probiotic yogurt-type drink produced by the French company Danone. Actimel earned over €1.4 billion (US$1.8 billion) in retail sales in 2006.
Yogurt is also part of the Mediterranean diet, alongside other staples such as fresh produce, whole grains, olive oil and fish. A 2020 study found that adhering to the diet significantly reduced ...
Yakult (ヤクルト, Yakuruto) is a Japanese sweetened probiotic milk beverage fermented with the bacteria strain Lacticaseibacillus casei Shirota. It is sold by Yakult Honsha, based in Tokyo. The name "Yakult" was coined from jahurto, an Esperanto word meaning "yogurt".
A 2002 meta-analysis that included five double-blind trials examining the short-term (2–8 weeks) effects of a yogurt with probiotic strains on serum cholesterol levels found little effect of 8.5 mg/dL (0.22 mmol/L) (4% decrease) in total cholesterol concentration, and a decrease of 7.7 mg/dL (0.2 mmol/L) (5% decrease) in serum LDL concentration.
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