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Edward C. Simmons. The founder of the company was Edward C. Simmons, who started the company in 1874 and retired in 1898. [2] [3] [4]The founder's son, George Welch Simmons, started working his way up through the company in 1901, with a salary of $20 a week for driving trucks to the St. Louis warehouse.
Keen Kutter was a trademark owned by the Simmons Hardware Company. Simmons was the first company to establish a nationwide brand for a wholesale hardware company. Simmons Hardware was one of the first to publish a full line hardware catalog. These catalogues included thousands of illustrated pages that allowed the purchaser to select items.
Figures 1 through 4 are examples of logos used by Simmons Hardware Co. prior to 1900. The common trademark (Fig. 5) was first used around 1900. It represents the tooth of a saw through a piece of wood. Keen Kutter is a trade name first used by Simmons Hardware Company of St. Louis, Missouri in 1866.
Parts books were often issued as microfiche, though this has fallen out of favour. Now, many manufacturers offer this information digitally in an electronic parts catalogue. This can be locally installed software, or a centrally hosted web application. Usually, an electronic parts catalogue enables the user to virtually disassemble the product ...
[19] [20] [21] Upon merger, Parts America stores were rebranded Advance Auto Parts and the website partsamerica.com became a web only store for Advance Auto Parts. With financial backing from Sears, Advance Auto Parts decided to make the partsamerica.com into a portal for web purchasing of auto parts as part of a joint venture with CSK Auto. [22]
RH (formerly Restoration Hardware) is an upscale American home-furnishings company headquartered in Corte Madera, California. The company sells its merchandise through its retail stores, catalog, and online. As of August 2018, the company operated a total of 70 galleries, 18 full-line design galleries, and 3 baby-and-child galleries.