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The Crash the Super Bowl contest is an online commercial competition run by Frito-Lay. Consumers are invited to create their own Doritos ads and each year, at least one fan-made commercial is guaranteed to air during the Super Bowl. In later editions of the contest, Doritos offered bonus prizes ranging from $400,000 to $1,000,000.
Doritos comes in flavors that run the gamut from Cool Ranch to Flamin’ Hot Limon. At Super Bowl LIX, however, executives behind the popular chip will focus on a classic recipe. Frito-Lay, the ...
On January 29, 2014, it was announced during a live broadcast on CBS that his Doritos commercial was ranked the Greatest Super Bowl Commercial of All Time on a countdown of the top 10 commercials in Super Bowl history. Directed 2 commercials for Join.Me in 2016–2017. Directed a PSA featuring Jamie Lee Curtis for The Clare Foundation in 2016.
Hip-hop artist Lil Nas X and actor Sam Elliott had a dance-off in a scene set in the American Old-West in a commercial for Doritos' "Cool Ranch" flavor. In a game that saw many advertisers go for ...
On February 21, 2013, the Doritos logo was changed again, [13] and the advertising slogan "for the bold" was adopted. [14] In 2015, Doritos introduced a limited edition Rainbow Doritos product, which were only available to those making a minimum donation of $10 to the It Gets Better Project, a non-profit organization that supports LGBT youth. [15]
From 2007 to 2016, Doritos fans rose to the Crash the Super Bowl challenge with 30,000 dynamic submissions, with selections narrowed down to one ad, according to the release. This time, the ...
To read the list of the top 10 fast-food commercials of all time, Check out the slideshow above! America's 28 Most Expensive Restaurants 25 Top Food Blogs of 2012
Doritos: In the first ever fan-generated commercial to claim top ranking, two men use a snow globe to grant their wishes. One throws it at (and breaks the glass front panel of) a vending machine and gets his wish for "free" Doritos. The other wishes for a promotion, but accidentally throws it at his boss's groin.