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Reputation management, refers to the influencing, controlling, enhancing, or concealing of an individual's or group's reputation. It is a marketing technique used to modify a company's reputation in a positive way. [ 1 ]
The reputation marketing field has evolved from the marriage of the fields reputation management and brand marketing, and involves a brand's reputation being vetted online in real-time by consumers leaving online reviews and citing experiences on social networking sites. With the popularity of social media in the new millennium reputation ...
WOT Services is the developer of MyWOT (also known as WOT and Web of Trust), an online reputation and Internet safety service which shows indicators of trust about existing websites. The confidence level is based both on user ratings and on third-party malware , phishing , scam and spam blacklists . [ 1 ]
A reputation system is a program or algorithm that allow users of an online community to rate each other in order to build trust through reputation.Some common uses of these systems can be found on E-commerce websites such as eBay, Amazon.com, and Etsy as well as online advice communities such as Stack Exchange. [1]
Tour Builder – allowed users to create and share interactive tours inside Google Earth. Shut down in July, replaced by new creation tools in Google Earth. [67] Poly – a service to browse, share and download 3D models. [68] Shut down on June 30. Google Expeditions – virtual reality (VR) platform designed for educational institutions ...
In 2012, BusinessWeek noted that "Reputation.com scam" was an autocompleted phrase when typing the company's name into the Google search engine and that many unfavorable search results were hidden on the second page of search results for the keyword "Reputation.com". The autocompleted phrase is a tactic for Reputation.com to hide any reviews ...
In addition, according to MORI's survey of about 200 managers in the private sector, 99% responded that the management of corporate reputation is very (83%) or fairly (16%) important. Reputation is a reflection of companies' culture and identity. Also, it is the outcome of managers' efforts to prove their success and excellence.
A customer review is an evaluation of a product or service made by someone who has purchased and used, or had experience with, a product or service. Customer reviews are a form of customer feedback on electronic commerce and online shopping sites.
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