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  2. Massive open online course - Wikipedia

    en.wikipedia.org/wiki/Massive_open_online_course

    A massive open online course (MOOC / muːk /) or an open online course is an online course aimed at unlimited participation and open access via the Web. [1] In addition to traditional course materials, such as filmed lectures, readings, and problem sets, many MOOCs provide interactive courses with user forums or social media discussions to ...

  3. Search engine marketing - Wikipedia

    en.wikipedia.org/wiki/Search_engine_marketing

    Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising. [1] SEM may incorporate search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a ...

  4. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. [2] [3] It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and ...

  5. PEOPLE's Best Books of September 2024: Eve’s Powerful ... - AOL

    www.aol.com/peoples-best-books-september-2024...

    A return to memorable characters, horror in the suburbs and a very funny take on ambition — see PEOPLE's picks for the best books of Sept. 2024. “The book is about a woman who went through a ...

  6. FTC bans fake online reviews, inflated social media influence ...

    www.aol.com/news/ftc-bans-fake-online-reviews...

    With the rise of e-commerce, influencer marketing and generative AI, more advertisers are turning to automated chatbots like ChatGPT to quickly generate user reviews for products sold on online ...

  7. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    Revenue sharing. Mobile advertising. v. t. e. Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.

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