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2. Digital branding - Wikipedia

   en.wikipedia.org/wiki/Digital_branding

   Digital branding is a brand management technique that uses a combination of internet branding and digital marketing to develop a brand over a range of digital venues, including internet-based relationships, [1] device-based applications [2] [3] or media content.

3. Marketing and artificial intelligence - Wikipedia

   en.wikipedia.org/wiki/Marketing_and_artificial...

   There are six areas of the social media marketing that are being impacted by AI: content creation, consumer intelligence, customer service, influencer marketing, content optimization, and competitive intelligence. [21] One tool, Twizoo, uses AI to gather reviews from social networking sites about restaurants to help users find a place to eat.

4. Onfido - Wikipedia

   en.wikipedia.org/wiki/Onfido

   Onfido is a technology company that helps businesses verify people's identities using a photo-based identity document, a selfie and artificial intelligence algorithms. [2]It was founded in July 2012 by three former students at Oxford University: Husayn Kassai, Eamon Jubbawy, and Chief Architect Ruhul Amin. [3]

5. Artificial intelligence marketing - Wikipedia

   en.wikipedia.org/wiki/Artificial_intelligence...

   Artificial intelligence has transformed the digital marketing landscape by allowing businesses to capture large amounts of consumer data, leading to data-driven marketing strategies. Businesses like Amazon can utilize user’s purchase, search, and viewing history on their platforms, to create customized user experiences.

6. Brand management - Wikipedia

   en.wikipedia.org/wiki/Brand_management

   Branding was more widely used in the 19th century, following the industrial revolution, and the development of new professions like marketing, manufacturing and business management formalized the study of brands and branding as a key business activity. [2] Branding is a way of differentiating product from mere commodities, and therefore the use ...

7. Internet branding - Wikipedia

   en.wikipedia.org/wiki/Internet_branding

   The Internet is a powerful branding tool for many businesses as it offers numerous ways to promote a business. [4] Interactivity as one of the natures of the Internet helps companies communicate the brand messages instantly and talk to consumers directly, generating exclusive and individual interactions with them. [5]