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  2. Enterprise feedback management - Wikipedia

    en.wikipedia.org/wiki/Enterprise_feedback_management

    The next generation of EFM solutions also enable companies to capture feedback from critical new sources including social media, online communities, call recordings, contact center notes, and more, to get a true “360-degree view” of the customer. The ability to monitor feedback via social media has become increasingly important, as ever ...

  3. Customer feedback management services - Wikipedia

    en.wikipedia.org/wiki/Customer_Feedback...

    Customer feedback management (CFM) online services are web applications that allow businesses to manage user suggestions and complaints in a structured fashion. A 2011 study conducted by Aberdeen Group showed that companies using customer feedback management services and social media monitoring have a 15% better customer retention rate.

  4. Marketing intelligence - Wikipedia

    en.wikipedia.org/wiki/Marketing_intelligence

    Collect Competitive Intelligence through online customer feedback: The customer's view of a product is essential for any company. Ultimately it's the customer who's buying the product. Hence customer feedback must be taken. Online platforms like chat rooms, blogs, discussion forums, and customer review boards can be used to generate customer ...

  5. How To Learn and Grow From Customer Feedback

    www.aol.com/learn-grow-customer-feedback...

    Customer feedback is essential for any business to grow and improve. It allows companies to learn about what their customers like and dislike and what improvements they can make to their products ...

  6. Buzz monitoring - Wikipedia

    en.wikipedia.org/wiki/Buzz_monitoring

    Buzz monitoring is implemented by businesses for a variety of reasons, namely to improve efficiency, reaction times and identify future opportunities. Insights gained can help guide marketing and communications, identify positive and negative customer experiences, assess product and service demand, tackle crisis management , round off ...

  7. Customer data management - Wikipedia

    en.wikipedia.org/wiki/Customer_data_management

    Customer data management (CDM) is the ways in which businesses keep track of their customer information and survey their customer base in order to obtain feedback. CDM includes a range of software or cloud computing applications designed to give large organizations rapid and efficient access to customer data .

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  9. Customer review - Wikipedia

    en.wikipedia.org/wiki/Customer_review

    A customer review is an evaluation of a product or service made by someone who has purchased and used, or had experience with, a product or service. Customer reviews are a form of customer feedback on electronic commerce and online shopping sites.