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Salesforce management systems (also sales force automation systems (SFA)) are information systems used in customer relationship management (CRM) marketing and management that help automate some sales and sales force management functions. They are often combined with a marketing information system, in which case they are often called CRM systems
[1] [3] Dashboards are often interactive and facilitate users to explore the data themselves, usually by clicking into elements to view more detailed information. [1] [3] The term dashboard originates from the automobile dashboard where drivers monitor the major functions at a glance via the instrument panel.
[6] [7] [8] The first prototype of Salesforce was launched in November 1999. [8] Two of Salesforce's earliest investors were Larry Ellison, the co-founder and first CEO of Oracle, and Halsey Minor, the founder of CNET. [7] Salesforce was severely affected by the dot-com bubble bursting at the beginning of the new millennium, resulting in the ...
Organizations have used systems consisting of a mix of financial and non-financial measures to track progress for quite some time. [8] One such system, the Analog Devices Balanced Scorecard, was created by Art Schneiderman in 1987 at Analog Devices , a mid-sized semi-conductor company. [ 4 ]
Tableau Software, LLC is an American interactive data visualization software company focused on business intelligence. [2] [3] It was founded in 2003 in Mountain View, California, and is currently headquartered in Seattle, Washington. [4]
Salesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services. It was founded in 2000 under the name ExactTarget . The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding.
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