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Best Available Rate (BAR), also known as Best Rate Guaranteed (BRG), is a pricing mechanism used by hotels and hotel chains. It was introduced as a result of the hotel industry mimicking the airline industry, which sets price by forecasting demand. There are several interpretations and executions of BAR in the hotel industry.
Rather than optimizing the revenue for a discrete event such as the purchase of an airline seat or a hotel room, UPS was negotiating annual rates for large-volume customers using a multitude of services over the course of a year. To alleviate the discounting issue, they formulated the problem as a customized bid-response model, which used ...
Average Daily Rate (commonly referred to as ADR) is a statistical unit that is often used in the lodging industry. The number represents the average rental income per paid occupied room in a given time period.
Yield management (YM) [4] has become part of mainstream business theory and practice over the last fifteen to twenty years. Whether an emerging discipline or a new management science (it has been called both), yield management is a set of yield maximization strategies and tactics to improve the profitability of certain businesses.
Discount rate may refer to: Social discount rate (of consumption), the rate at which the weight given to future consumption decreases in economic models Pure time preference , or utility discount rate, the rate at which the weight given to future utility decreases in economic models
A hotel consolidator (also called a hotel broker) is a travel company (travel agency or tour operator) or business that buys up blocks of hotel rooms at a predetermined destination and then resells them as package holidays [1] or at discounted rates to final customers.