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Among the many people management strategies that companies employ are a "soft" approach that regards employees as a source of creative energy and participants in workplace decision making, a "hard" version explicitly focused on control [97] and Theory Z that emphasizes philosophy, culture and consensus. [98] None ensure ethical behavior. [99]
The responsibilities include leadership in ethics, delegating, and communicating as well as motivating the company's ethical position to its employees. [14] Some corporations have tried to burnish their ethical image by creating whistle-blower protections, such as anonymity. In the case of Citi, they call this the Ethics Hotline. [15]
Integrity within a corporate set-up is a holistic approach that makes prudent and ethical decisions in finance and other areas, including operations, marketing, human resources and manufacturing. [1] At the core of integrity management is the belief that companies have a strong interest and responsibility to act with integrity at all times.
Innovative marketing states that a company must continue to improve its products and marketing efforts, recognizing that if it does not, it risks losing business to a competitor that does. [1] The principle of value marketing contends that a company "should put most of its resources into value-building marketing investments." One criticism of ...
Stakeholder theory is a theory of organizational management and business ethics that addresses morals and values in managing an organization. It was originally detailed by Freeman in the book Strategic Management: a Stakeholder Approach, and identifies and models the groups which are stakeholders of a corporation, and both describes and recommends methods by which management can give due ...
Dumping, also known as predatory pricing, is a commercial strategy for which a company sells a product at an aggressively low price in a competitive market at a loss.A company with large market share and the ability to temporarily sacrifice selling a product or service at below average cost can drive competitors out of the market, [1] after which the company would be free to raise prices for a ...
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Corporate behaviour is the actions of a company or group who are acting as a single body. It defines the company's ethical strategies and describes the image of the company. [ 1 ] Studies on corporate behaviour show the link between corporate communication and the formation of its identity .