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DC was founded in June 1994 by Damon Way, Ken Block and Clayton Blehm. [2] It was originally based in Carlsbad, California, but is now based in Huntington Beach, California. [3] DC originally stood for "Droors Clothing," but since the sale of Droors Clothing in 2004, DC no longer has ties to Droors and is simply DC Shoes, Inc. [2]
Damon Way. Damon Way (born September 23, 1971) is an American designer, brand marketer, entrepreneur and musician. He co-founded DC Shoes [1] [2] in 1994. In 2008 he became a partner at Incase Designs, and transitioned to Chief Brand Officer. [3]
Boardriders includes the Quiksilver, Billabong, Roxy, RVCA, DC Shoes, Element, Von Zipper and Honolua brands, as well as the retailer Surf Dive 'n Ski. [ 34 ] In January 2024, Authentic Brands Group, which had bought Sports Illustrated for $110 million from Meredith in 2019, terminated the agreement it holds with The Arena Group to publish ...
The parent company changed its name in March 2017 from Quiksilver, Inc. to Boardriders, Inc., and is the owner of the brands Quiksilver, Roxy and DC Shoes. [4] In 2018, Boardriders acquired Billabong International Limited, gaining the Billabong, Element, Von Zipper, RVCA and XCEL brands.
The property is taken up mostly by the snowboard park, but there is also a house there. It was owned and operated by DC Shoes president and co-founder Ken Block. The Lab has its own snowcat for building jumps and grooming the park. It also has 8 snowmobiles and dirt bikes. The Mountain Lab was the location of the snowboard video MTN. Lab and ...
Fallen Footwear is an American skateboarding footwear and apparel brand founded by professional skateboarder Jamie Thomas in 2003, after leaving Circa.The company which was out of the market for almost two years (2016–2017) has now been acquired for a global re-launch by Town Connection, an investment group with its headquarters in Buenos Aires, Argentina.