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A chief marketing officer (CMO), also called a chief brand officer (CBO), [1] [2] is a C-suite corporate executive responsible for managing marketing activities in an organization. The CMO leads brand management , marketing communications (including advertising , promotions and public relations ), market research , product marketing ...
Netflix named Saint John its new chief marketing officer on June 30, 2020, making her the third CMO for the company in 2019–2020. [27] She was the first Black C-level executive at Netflix. [28] Saint John replaced Jackie Lee-Joe, who left the company for personal reasons. Saint John started the new role in August 2020 [27] and departed in ...
Leslie Berland is the Executive Vice President and Chief Marketing Officer of Verizon. [1] ... 2005-2016 she was EVP of global advertising, marketing, ...
Chief marketing officer exits came fast and furious last month.First, there was United Parcel Service, which said in early December that it was eliminating the CMO role.One week later, arts and ...
Chief marketing officer (CMO) - Corporate executive responsible for marketing activities in an organization; Chief operating officer (COO) - The COO is responsible for the daily operation of a company; Chief people officer (CPO) - Person in charge of every aspect of the employee life cycle in an organization
In 2021, Hassan was named [5] chief marketing officer for JPMorgan Chase & Co. [6] Prior to joining JPMorgan Chase, Hassan was named the chief marketing officer at Citigroup in 2020, having joined the company in 2018. [7] [8] Prior to that, in 2017, Hassan was the executive vice president and global chief marketing officer at Toys "R" Us.
Frank Cooper III is a business executive, branded entertainment leader and current Chief Marketing Officer for Visa. Cooper was earlier CMO of BlackRock , CMO/Chief Creative Officer of BuzzFeed and served as CMO of Global Consumer Engagement for PepsiCo, Inc .
Cornell was the chief marketing officer and an executive vice president of Safeway Inc., from 2004 to 2007. [3] [4] He was the CEO of Michaels from 2007 to 2009, CEO of Sam's Club from 2009 to 2012, [1] and CEO of PepsiCo Americas Foods, a subsidiary of PepsiCo, from 2012 to 2014.