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  2. International English Language Testing System - Wikipedia

    en.wikipedia.org/wiki/International_English...

    IELTS is one of the major English-language tests in the world. The IELTS test has two modules: Academic and General Training. IELTS One Skill Retake was introduced for computer-delivered tests in 2023, which allows a test taker to retake any one section (Listening, Reading, Writing and Speaking) of the test. [7]

  3. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.

  4. European Association for the Teaching of Academic Writing

    en.wikipedia.org/wiki/European_Association_for...

    The European Association for the Teaching of Academic Writing (EATAW) [1] is an academic association supporting scholarly activity in academic writing. [2] The association was first established in 1999 [3] with the first conference being held in 2001. [4] The Europe-wide association has two main activities: a bi-annual conference, and the ...

  5. Conference on College Composition and Communication

    en.wikipedia.org/wiki/Conference_on_College...

    The organization sponsors the CCCC Research Initiative, which provides funds to researchers working on datasets collected by the organization and its affiliates. Begun in 2004, the grant has provided means for various research projects, including the "Composition, Rhetoric, and Literacy—What We Know, What We Need to Know" project that ran ...

  6. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    An organization's marketing planning process is derived from its overall business strategy. Marketing plans start by identifying customer needs through market research and how the business can satisfy these needs. The marketing plan also shows what actions will be taken and what resources will be used to achieve the planned objectives.

  7. List of higher education associations and alliances - Wikipedia

    en.wikipedia.org/wiki/List_of_higher_education...

    Association of Independent Technological Universities; Religious: Association of Catholic Colleges and Universities; Association of Jesuit Colleges and Universities – An organization made up of Jesuit institutions of higher education in the United States; Subject groups: Association of American Law Schools; Association of American Medical ...

  8. Content creation - Wikipedia

    en.wikipedia.org/wiki/Content_creation

    Content creation or content creative is the act of producing and sharing information or media content for specific audiences, particularly in digital contexts. According to Dictionary.com, content refers to "something that is to be expressed through some medium, as speech, writing or any of various arts" [1] for self-expression, distribution, marketing and/or publication.

  9. International Advertising Association - Wikipedia

    en.wikipedia.org/wiki/International_Advertising...

    The association was founded on April 9, 1938 at the Harvard Club of New York by Thomas Ashwell, publisher of Export Trade & Shipper magazine, and 12 other advertising industry managers. Initially known as the Export Advertising Association, the association's goal is to exchange information about successful practices in international advertising.