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Typography is the art and technique of setting written subject matter in type using a combination of typeface styles, point sizes, line lengths, line leading, character spacing, and word spacing to produce typeset artwork in physical or digital form. The same block of text set with 50% leading: Typography is the art and technique of setting written subject matter in type using a combination of ...
Its use has only waned somewhat since the early 20th century through the advocacy of the typographer Jan Tschichold's book Asymmetric Typography and the freer typographic treatment of the Bauhaus, Dada, and Russian constructivist movements. Not all "flush left" settings in traditional typography were identical.
The vertical distance of the base lines of consecutive lines in a paragraph is also known as line height or leading, although the latter can also refer to the baseline distance minus the font size. Northern Brahmic scripts have a characteristic hanging baseline; the letters are aligned to the top of the writing line, marked by an overbar , with ...
In typography, the point is the smallest unit of measure. It is used for measuring font size, leading, and other items on a printed page. The size of the point has varied throughout printing's history. Since the 18th century, the size of a point has been between 0.18 and 0.4 millimeters.
Sentence spacing concerns how spaces are inserted between sentences in typeset text and is a matter of typographical convention. [1] Since the introduction of movable-type printing in Europe, various sentence spacing conventions have been used in languages with a Latin alphabet. [2]
The Elements of Typographic Style is a book on typography and style by Canadian typographer, poet and translator Robert Bringhurst.Originally published in 1992 by Hartley & Marks Publishers, it was revised in 1996, 2001 (v2.4), 2002 (v2.5), 2004 (v3.0), 2005 (v3.1), 2008 (v3.2), and 2012 (v4.0).
One way is to adjust the relationship between the width and height of the column. Another way is to make adjustments to the typeface, from choosing a specific font, to adjusting weight, style, size and leading. Column contrast can be used to establish hierarchy, to balance the page composition, and to visually activate areas of the page. [7]
In typography, line length is the width of a block of typeset text, usually measured in units of length like inches or points or in characters per line (in which case it is a measure). A block of text or paragraph has a maximum line length that fits a determined design. If the lines are too short then the text becomes disjointed; if they are ...