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Typography is the art and technique of setting written subject matter in type using a combination of typeface styles, point sizes, line lengths, line leading, character spacing, and word spacing to produce typeset artwork in physical or digital form. The same block of text set with 50% leading: Typography is the art and technique of setting written subject matter in type using a combination of ...
A table of contents with the leaders highlighted in green. A leader in typography is a series of characters, usually lines of dots or dashes, that are used as a visual aid to connect items on a page that might be separated by considerable horizontal distance.
Its use has only waned somewhat since the early 20th century through the advocacy of the typographer Jan Tschichold's book Asymmetric Typography and the freer typographic treatment of the Bauhaus, Dada, and Russian constructivist movements. Not all "flush left" settings in traditional typography were identical.
Letter spacing, character spacing or tracking is an optically consistent typographical adjustment to the space between letters to change the visual density of a line or block of text.
Sentence spacing concerns how spaces are inserted between sentences in typeset text and is a matter of typographical convention. [1] Since the introduction of movable-type printing in Europe, various sentence spacing conventions have been used in languages with a Latin alphabet. [2]
Typography utilized to characterize text: Typography is intended to reveal the character of the text. Through the use of typography, a body of text can instantaneously reveal the mood the author intends to convey to its readers. The message that a body of text conveys has a direct relationship with the typeface that is chosen.
Drawing of the New York Times 'Wordle' game board with the words "hint of the day" on the board. (Macy Sinreich / TODAY Illustrations)
In typography, the point is the smallest unit of measure. It is used for measuring font size, leading, and other items on a printed page. The size of the point has varied throughout printing's history. Since the 18th century, the size of a point has been between 0.18 and 0.4 millimeters.