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Originally called "The Prime Monster" (a play on "The Prime Minister", and as part of a wider campaign), they were renamed "Monster Munch" in 1978. [5] Advertised as "The Biggest Snack Pennies Can Buy" – in reference to the large size of the snacks – each pack featured a different monster on the front of the packet.
Aimed at children, Monster Munch were launched by Smiths in Britain in 1977. Originally called "The Prime Monster" (a play on The Prime Minister, and as part of a wider campaign), they were renamed "Monster Munch" in 1978. [14] In 1978, Smith's was sold by its parent company, General Mills to the British biscuit giant Associated Biscuits. [15]
An ad campaign in 1969 included the phrase, "It's MUNCHOS!" spoken in a high-pitched voice. The commercials created by Jim Henson featured a spokesman named "Fred" (performed by Jim Henson) who talked about the Munchos and a monster named "Arnold" (performed by Jim Henson in one commercial, [4] Frank Oz in later commercials) who craved the Munchos.
The product remained under the Smiths brand years after its fellow products Quavers and Monster Munch were moved to the Walkers brand. In January 2001, Walkers announced to relaunch Square, and would transition it from the Smiths brand to the Walkers brand. [4] The name of the crisps was changed to Squares shortly afterward. [5]
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McCoys Crisps; Monster Munch – corn snack; Munchos; Nobby's Nuts; Phileas Fogg; Pirate's Booty; Pringles (Kellogg Company) Ringos (Golden Wonder) Ruffles; San Nicasio; Space Raiders ; Sun Chips; Smith's Crisps; The Smith's Snackfood Company; Tudor Crisps; Twiglets (United Biscuits) Twisties; Tyrrells; Tyrrells Apple Chips; Walkers Crisps ...
Kangaroos may have a reputation for being cute and cuddly animals, but the males of the species can be pretty intimidating. In fact, if you happen to run into one of these muscly males, you wouldn ...