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  2. Open textbook - Wikipedia

    en.wikipedia.org/wiki/Open_textbook

    A portion of the expense of college textbooks is offset by the easy access to material provided by open source textbooks. While certain open source textbooks can be used for free, others have a nominal usage fee. A digital copy of a printed book that can be read on computers, tablets, and smartphones is called an electronic book, or ebook for ...

  3. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. [2] [3] It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and ...

  4. Open Syllabus Project - Wikipedia

    en.wikipedia.org/wiki/Open_Syllabus_Project

    The Open Syllabus Project (OSP) is an online open-source platform that catalogs and analyzes millions of college syllabi. [3] Founded by researchers from the American Assembly at Columbia University, the OSP has amassed the most extensive collection of searchable syllabi.

  5. Open Course Library - Wikipedia

    en.wikipedia.org/wiki/Open_Course_Library

    Open Course Library (OCL) is an effort by the State of Washington to identify and make available digitally, to community and technical college instructors and students across that state, free textbooks, interactive assignments, and videos. Instructional materials can be "a smorgasbord of teaching modules and exercises developed by other open ...

  6. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Steve Jobs's marketing skills have been credited for reviving Apple Inc. and turning it into one of the most valuable brands. [1] [2] Marketing is the act of satisfying and retaining customers. [3] It is one of the primary components of business management and commerce. [4] Marketing is typically conducted by the seller, typically a retailer or ...

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