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The Playtex logo before the brand was split among multiple companies. Joel Smilow became chief executive officer (CEO) of Playtex in 1969 [21] and was associated with the company through five owners. [22] The company was acquired by Esmark in 1975 for $210 million [23] [24] ($1.19 billion in modern dollars [9]).
By 1970, the girdle was generally supplanted by the wearing of pantyhose (called tights in British English). Pantyhose replaced girdles for most women who had used the girdle as a means of holding up stockings; however, many girdle wearers continued to use a brief style panty-girdle under or on top of tights/pantyhose for some figure control.
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In 2006 Sara Lee spun off its apparel company into HanesBrands Inc. [3] HanesBrands owns many other clothing brands, including: Hanes (its largest brand), Champion (its second largest brand), Playtex (its third largest brand), Maidenform, Just My Size, Barely There, Wonderbra, L’eggs, C9 by Champion, Duofold, Beefy-T, Outer Banks, Sol y Oro ...
If you are concerned about yourself or a loved one, call the Substance Abuse and Mental Health Services Administration's (SAMSA) confidential, free, 24-hour-a-day, 365-day-a-year helpline at 1-800 ...