Search results
Results From The WOW.Com Content Network
When needs remain unfulfilled, there is a clear adverse outcome: a dysfunction or death. Needs can be objective and physical, such as the need for food, water, and shelter; or subjective and psychological, such as the need to belong to a family or social group and the need for self-esteem. Wants: Something that is desired, wished for or aspired ...
Surplus product (German: Mehrprodukt) is a concept theorised by Karl Marx in his critique of political economy.Roughly speaking, it is the extra goods produced above the amount needed for a community of workers to survive at its current standard of living.
Products on shelves at a Fred Meyer hypermarket superstore Skin care cosmetics for sale as products at a pharmacy in Brazil. In marketing, a product is an object, or system, or service made available for consumer use as of the consumer demand; it is anything that can be offered to a domestic or an international market to satisfy the desire or need of a customer. [1]
A key difference is that the greater 'social good' is the principal consideration in social marketing while social benefits are one of a number of considerations in societal marketing. On the other hand, social marketing is a sub-branch of marketing that began in 1971, with the publication of an article by Kotler and Zaltman, emphasising a ...
All we then need to add, to get to the fundamental principle of developed communism, is to assume that non-satisfaction of a need is a disadvantage. The corresponding principle of solidarity in respect of need says: if any member of society has an unsatisfied need, each member has a duty to produce its object (if they can).
2 According to Richard West and Lynn Turner, UGT is an extension of Maslow's Hierarchy of Needs that argues that people actively look to satisfy their needs based on a hierarchy. These needs are organized as a pyramid with the largest, most fundamental needs at the base and the need for self-actualization at the top. [16]
Social identity is a person's sense of who they are, based on their group membership(s). Tajfel (1979) proposed that the groups (e.g. social class, family, football team, etc.), which people belonged to were a source of pride and self-esteem. Groups give us a sense of social identity: a sense of belonging to the social world. [8]
In view of the scarce resources, the question of whether all available resources are fully utilized is an important one. A community should achieve maximum satisfaction by using the scarce resources in the best possible manner—not wasting resources or using them inefficiently.