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Pepsi-Cola is the drink for you. [1] This 1939 jingle focused on the simple proposition that Pepsi was just as good as Coke, but better value. The Pepsi Generation campaign represented a major shift away from that line of thinking; rather than being just as good as Coke, Pepsi was different from Coke. The Pepsi Generation and its associated ...
Alan Pottasch changed and slightly tweaked Pepsi's slogan to "The Choice of a New Generation" in 1984. [1] The new theme was meant as a break from the past and show that Pepsi had something new to offer consumers, with an emphasis on music. [1] Pottasch developed famous 1980s Pepsi commercials starring Lionel Richie, David Bowie, and Madonna.
During the late 1990s the Spice Girls became the face of Pepsi with the tagline “Generation Next,” inspired by their song Move Over from their album Spiceworld. Promotion included TV commercials, CD singles for the promo single "Step to Me," and collectible cans and glasses with each Spice Girl on a different can or cup.
Pepsi got the right ones (baby!) when they cast Beyoncé, Britney Spears and Pink in a Gladiator-inspired commercial. While the brand spent lots of money to make it, the ad ended up never airing ...
No sooner had Pepsi launched its shiny and expensive global campaign starring the effervescent Kendall Jenner in a very "woke" and zeitgeisty protest-themed commercial, it had to pull the ad in ...
Madonna's banned commercial airs during MTV VMAs, 34 years later: 'Thank you, Pepsi, for finally realizing the genius of our collaboration' Lyndsey Parker September 13, 2023 at 2:19 PM
A television commercial for the loyalty program displayed the commercial's protagonist flying to school in a McDonnell Douglas AV-8B Harrier II vertical take off jet aircraft, valued at $37.4 million at the time, which could be redeemed for 7,000,000 Pepsi Points. The plaintiff, John Leonard, discovered these could be directly purchased from ...
Prolific commercial and music video director Joe Pytka, who directed the original Pepsi spot, tells Yahoo Entertainment that many people have reached out to him about the reimagining. "Some people ...