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For each product or service, the 'area' of the circle represents the value of its sales. The growth–share matrix thus offers a "map" of the organization's product (or service) strengths and weaknesses, at least in terms of current profitability, as well as the likely cashflows. Common spreadsheet applications can be used to generate the matrix.
Instead, here are nine completely free, simple-to-use budget templates and spreadsheets that are available to download right now. 1. Microsoft Excel Personal Monthly Budget Spreadsheet
A backup of an Excel Spreadsheet Add-in (DLL) .xll: Adds custom functionality; written in C++/C, Fortran, etc. and compiled into a special dynamic-link library: Macro .xlm: A macro is created by the user or pre-installed with Excel. Template .xlt: A pre-formatted spreadsheet created by the user or by Microsoft Excel. Module .xlv
Marketing mix modeling (MMM) is an analytical approach that uses historic information to quantify impact of marketing activities on sales. Example information that can be used are syndicated point-of-sale data (aggregated collection of product retail sales activity across a chosen set of parameters, like category of product or geographic market) and companies’ internal data.
Framework – for MS Windows. Historical office suite still available and supported. It includes a spreadsheet. Google Sheets – as part of Google Workspace suite, supporting both offline and online editing. IBM Lotus Symphony – freeware for MS Windows, Apple Mac OS X and Linux. Kingsoft Office Spreadsheets 2012 – For MS Windows. Both free ...
The 7 Cs Compass Model is a framework in co-marketing (symbiotic marketing). It has been criticized for being little more than the 4 Ps with different points of emphasis. In particular, the 7 Cs inclusion of consumers in the marketing mix is criticized, since they are a target of marketing, while the other elements of the marketing mix are ...
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