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Belvita, sometimes stylized as belVita or BelVita, is a brand of breakfast biscuit introduced originally in France in 1998 as LU Petit Déjeuner by Kraft Foods Inc. and currently owned by Mondelēz International. [1] [2] [3]
Sold to Nabisco Brands, Inc. Nabisco's butter business was sold to ConAgra Foods in 1999. It is now discontinued. Trolli U.S. Confectionery: North America 2000 2005 Sold to Wm. Wrigley Jr. Company: Now owned by Farley's & Sathers: Uneeda Biscuits Snack food North America Discontinued Defunct From Nabisco Brands: Vegemite: Spread Australia 2017
Kraft and Nabisco sponsored a part-time Sprint Cup effort in car #81 driven by Jason Keller and John Andretti and fielded by Dale Earnhardt, Inc. Nabisco also sponsored Dale Earnhardt Jr. in the 2010 Subway Jalapeño 250 at Daytona International Speedway in July 2010 with their Oreo/Ritz brands and Tony Stewart with the Ritz brand in the 2010 ...
Mondelez International's portfolio includes several billion-dollar components, among them cookie, cracker, and candy brands TUC, Nabisco (manufacturers of Belvita, Chips Ahoy!, Oreo, Ritz, Triscuit, Wheat Thins, etc.), LU, Sour Patch Kids, Barny, and Peek Freans; chocolate brands Milka, Côte d'Or, Toblerone, Cadbury, Green & Black's, Freia ...
Nabisco, for example, was capitalized at $55,000,000, but its estimated value in real assets was less than $25,000,000. Writing in Moody's Magazine, John Moody referred to the $30,000,000 discrepancy as "water." [3] The Pacific Coast Biscuit Company was formed to compete against Nabisco. It was incorporated in New Jersey in May 1899, and ...
Newtons are a Nabisco-trademarked version of a cookie filled with sweet fruit paste. "Fig Newtons" are the most popular variety (fig rolls filled with fig paste). They are produced by an extrusion process. [1] Their distinctive shape is a characteristic that has been adopted by competitors, including generic fig bars sold in many markets.
Ritz Crackers is a brand of snack cracker introduced by Nabisco in 1934. The original style crackers are disc-shaped, lightly salted, and approximately 46 millimetres (1.8 in) in diameter. [citation needed] Each cracker has seven perforations and a finely scalloped edge. Today, the Ritz cracker brand is owned by Mondelēz International. [1]
Oreo (/ ˈ ɔːr i oʊ /; stylized in all caps) is a brand of sandwich cookie consisting of two cocoa biscuits or cookie pieces with a sweet fondant [3] filling. It was introduced by Nabisco on March 6, 1912, [4] and through a series of corporate acquisitions, mergers, and splits, both Nabisco and the Oreo brand have been owned by Mondelez International since 2012. [5]