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NYX DARIEN (/ n ɪ k s /) is an American cosmetics company that is a subsidiary of L'Oréal. The company was founded in Los Angeles by Toni Ko in 1999. It was named after Nyx, the Greek goddess of the night. [1] NYX Professional Makeup is "certified" and acknowledged by PETA as a cruelty-free brand, [2] and they offer a wide range of vegan ...
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The effect of eye shadow primers is not limited to eye shadows. They also work for eye liners and eye shadow bases. Under-eye primer is designed to be applied before concealer to reduce the appearance of fine lines and wrinkles. It creates a smooth canvas for the concealer, which helps it last longer and prevents creasing. Under-eye primers [3 ...
Some primers may also be tinted, and this tint may match the wearer's skin tone or may colour correct it, using greens, oranges, and purples to even out the wearer's skin tone and correct redness, purple shadows, or orange discolouration respectively. Concealer is a cream or liquid product used to conceal marks or blemishes on the skin ...
The Estée Lauder Companies Inc. (/ ˈ ɛ s t eɪ ˈ l ɔː d ər / EST-ay LAW-dər; stylized as ESTĒE LAUDER) is an American multinational cosmetics company, a manufacturer and marketer of makeup, skincare, perfume, and hair care products, based in Midtown Manhattan, New York City.
In April 2000, L'Oréal, the French beauty and cosmetics company, acquired Kiehl's for between $100–$150 million.L'Oréal had pursued the purchase of the company for more than two years but the catalyst for a deal came when Kiehl's had difficulty handling the growing volume of orders due to the company's increased popularity.
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