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  2. Dynamic pricing - Wikipedia

    en.wikipedia.org/wiki/Dynamic_pricing

    Dynamic pricing, also referred to as surge pricing, demand pricing, or time-based pricing, and variable pricing, is a revenue management pricing strategy in which businesses set flexible prices for products or services based on current market demands. It usually entails raising prices during periods of peak demand and lowering prices during ...

  3. Price optimization - Wikipedia

    en.wikipedia.org/wiki/Price_optimization

    Price optimization utilizes data analysis to predict the behavior of potential buyers to different prices of a product or service. Depending on the type of methodology being implemented, the analysis may leverage survey data (e.g. such as in a conjoint pricing analysis [7]) or raw data (e.g. such as in a behavioral analysis leveraging 'big data' [8] [9]).

  4. Pricing strategies - Wikipedia

    en.wikipedia.org/wiki/Pricing_strategies

    If, for example, an item has a marginal cost of $1.00 and a normal selling price is $2.00, the firm selling the item might wish to lower the price to $1.10 if demand has waned. The business would choose this approach because the incremental profit of 10 cents from the transaction is better than no sale at all.

  5. Asymmetric price transmission - Wikipedia

    en.wikipedia.org/wiki/Asymmetric_price_transmission

    Asymmetric price transmission (sometimes abbreviated as APT and informally called "rockets and feathers" , also known as asymmetric cost pass-through) refers to pricing phenomenon occurring when downstream prices react in a different manner to upstream price changes, depending on the characteristics of upstream prices or changes in those prices.

  6. Dropbox - Wikipedia

    en.wikipedia.org/wiki/Dropbox

    Dropbox saw steady user growth after its inception. It surpassed the 1 million registered users milestone in April 2009, followed by 2 million in September, and 3 million in November. [26] It passed 50 million users in October 2011, [27] 100 million in November 2012, [28] [29] 500 million in 2016, [30] [31] and 700 million in 2021. [32]

  7. Pricing - Wikipedia

    en.wikipedia.org/wiki/Pricing

    Pricing is the process whereby a business sets and displays the price at which it will sell its products and services and may be part of the business's marketing plan.In setting prices, the business will take into account the price at which it could acquire the goods, the manufacturing cost, the marketplace, competition, market condition, brand, and quality of the product.

  8. Value-based pricing - Wikipedia

    en.wikipedia.org/wiki/Value-based_pricing

    Within the strategy of value-based pricing, the price is not dependent on its cost of production, but instead, it is set with consideration upon the consumers perceived value and willingness to pay for the good or service. [4] This pricing strategy should have an even power balance between the seller and the buyer, maintain a long-term and ...

  9. Contribution margin-based pricing - Wikipedia

    en.wikipedia.org/wiki/Contribution_margin-based...

    Contribution margin-based pricing is a pricing strategy which works without any mention of gross margin percentages or sales (Gross Merchandise Volume). (German:Deckungsbeitrag) It maximizes the profit derived from a company's assortment, based on the difference between a product's price and variable costs (the product's contribution margin per unit), and on one's assumptions regarding the ...

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