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The flashy new company is all about developing “tools” for weight loss, and these bars are their first installment. It’s a big promise for a small bar. Costing anywhere from $3.25 to $4.75 a ...
Suzanne Ryan weighed nearly 300 pounds when she decided to make a change. Ryan, a mom from the San Francisco area, started following the ketogenic diet, a diet focused on foods high in fat and low ...
The product has also been marketed as a weight-loss product, [21] and has been marketed as part of "The Special K Challenge" and "Feeling good never looked better" advertising campaigns. [ 22 ] On August 15, 2007, Kellogg's re-launched Special K 2 O Protein Water with enhanced graphics and a new flavor, Mixed Berry.
The plan grew in popularity as a method of weight loss as Agatston reported the results at conferences and patients distributed photocopies outlining the diet throughout the late 1990s and early 2000s. [17] In 1999 a Miami TV news show put people on the diet and broadcast the results, popularizing the diet locally. [16] [18]
Balance Bar, sometimes styled as balance bar, is the brand name of a nutritional energy bar based on the 40-30-30 dietary principle, that is, a diet containing 40% carbohydrate, 30% protein and 30% dietary fat. The 40-30-30 nutritional philosophy was popularized by Dr. Barry Sears, a biochemist, and later expounded in his Zone diet books.
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