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The return on assets (ROA) shows the percentage of how profitable a company's assets are in generating revenue.. ROA can be computed as below: = [1] The phrase return on average assets (ROAA) is also used, to emphasize that average assets are used in the above formula.
The ROMI concept first came to prominence in the 1990s. The phrase "return on marketing investment" became more widespread in the next decade following the publication of two books Return on Marketing Investment by Guy Powell (2002) [2] and Marketing ROI by James Lenskold (2003). [3]
As a decision tool, it is simple to understand. The simplicity of the formula allows users to freely choose variables, e.g., length of the calculation time, whether overhead cost is included, or which factors are used to calculate income or cost components.
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From January 2008 to April 2011, if you bought shares in companies when William C. Steere, Jr. joined the board, and sold them when he left, you would have a -2.9 percent return on your investment, compared to a -7.3 percent return from the S&P 500.
From April 2012 to December 2012, if you bought shares in companies when John E. Lowe joined the board, and sold them when he left, you would have a 56.2 percent return on your investment, compared to a 2.8 percent return from the S&P 500.
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With the financial crisis of 2007, and the introduction of Dodd–Frank Act, and Basel III, the minimum required regulatory capital requirements have become onerous.An implication of stringent regulatory capital requirements spurred debates on the validity of required economic capital in managing an organization's portfolio composition, highlighting that constraining requirements should have ...