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Gamification is the attempt to enhance systems, services, organizations, and activities by simulating experiences similar to those experienced when playing games in order to motivate and engage users. [1] This is generally accomplished through the application of game design elements and game principles (dynamics and mechanics) in non-game contexts.
The gamification of learning is an educational approach that seeks to motivate students by using video game design and game elements in learning environments. [ 1 ] [ 2 ] The goal is to maximize enjoyment and engagement by capturing the interest of learners and inspiring them to continue learning. [ 3 ]
Gamify, formerly known as iKEMU, is a Gamification Marketing Company that makes branded AdverGames. Gamify's software allows users to quickly create and deploy HTML5 games across platforms and on mobile devices and websites without the need to create code. [1] [2] Gamify started in 2011, and in 2016 became available on the app market site WIX ...
In 2011, Zichermann co-wrote Gamification by Design: Implementing Game Mechanics in Web and Mobile Apps with Christopher Cunningham. The book has been described as a quick read, introducing the concept of gamification and discussing how businesses could implement gamification to keep their customers engaged. [29]
Yu-kai Chou (Chinese: 周郁凱; born May 9, 1986) is a Taiwanese-American entrepreneur, author, speaker, business consultant, and experience designer. He is one of the earliest pioneers in the industry of gamification. [1]
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