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Wham-O Inc. is an American toy company based in Carson, California, United States.It is known for creating and marketing many popular toys for nearly 70 years, including the Hula hoop, Frisbee, Slip 'N Slide, Super Ball, Trac-Ball, Silly String, Hacky sack, Wham-O Bird Ornithopter and Boogie Board, [1] many of which have become genericized trademarks.
A flying disc with the Wham-O registered trademark "Frisbee". A frisbee (pronounced / ˈ f r ɪ z b iː / FRIZ-bee), also called a flying disc or simply a disc, is a gliding toy or sporting item generally made of injection-molded plastic and roughly 20 to 25 centimetres (8 to 10 in) in diameter with a pronounced lip.
On January 23, 1957, they sold the rights for the Pluto Platter to the Wham-O toy company. Initially Wham-O continued to market the toy solely as the "Pluto Platter", but by June 1957 they also began using the name Frisbee after learning that college students in the Northeast were calling the Pluto Platter by that name. Morrison also invented ...
Wham-O recruited Dan to become the new director of the International Frisbee Association. His first order of business was to establish a network of reliable frisbee players around the country who could organize and run events by driving across America for recruits. Upon his first venture to the South he met with Tom and the Florence Frisbee Team.
On January 23, 1957, Wham-O bought the rights to the invention and released it later under the trademarked name Frisbee. Although playing catch with discs as a pastime and proto-golf games are documented from the early 1900s, and doubtlessly occurred from time to time before, disc sports began to flower in the late 1960s.
With Ed's position at Wham-O, he began not only to heavily market the Frisbee by promoting the trick throws and games you could play, but he shifted the focus of the Frisbee to a sport. Ed Headrick promoted the Frisbee, Frisbee games, and Frisbee sports events and rose to the ranks of Executive Vice President at Wham-O.