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The podcast was created by Alex Blumberg and Adam Davidson after the success of "The Giant Pool of Money," an episode they recorded for This American Life. [2] Planet Money was launched on September 6, 2008, to cover the financial crisis of 2007–08 in the wake of the federal takeover of Fannie Mae and Freddie Mac.
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In 2008 he collaborated with National Public Radio economics correspondent Adam Davidson to co-host the Planet Money podcast, which posts new episodes twice weekly. [5] In August 2014, he started Gimlet Media along with Matthew Lieber. [6] Initially pitched as the American Podcasting Corporation (APC), Gimlet Media is a podcasting business.
A fifth episode entitled "Return to the Giant Pool of Money" [13] was aired on September 25, 2009. Davidson and Blumberg have also gone on to work with other NPR reporters on a regular podcast covering economics, global finance, and other business topics using similar storytelling techniques: NPR's Planet Money.
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Talking about Planet Money, he says he likes to "make dull business news sparkle." [8] Smith has taught audio classes at Princeton University and radio/serialized podcast production classes at the Maine College of Art & Design. [9]
Gimlet Media LLC is a digital media company and podcast network, focused on producing narrative podcasts and headquartered in Brooklyn, New York.The company was founded in 2014 by Alex Blumberg and Matthew Lieber, who served as the company's CEO and president respectively until Lieber stepped down in 2022.