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In addition to publishing the magazine, Sports Afield licenses its name to branded products including safes, clothing, outdoor equipment, a TV show, and real-estate marketing. Sports Afield is one of the “Big Three” in American outdoor magazines together with Field & Stream and Outdoor Life , and is the only one published in a printed ...
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Together with Sports Afield, they are considered the Big Three of American outdoor publishing by Money magazine. Outdoor Life was launched in Denver, Colorado, in January 1898. Founder and editor-in-chief (1898–1929), J. A. McGuire, intended Outdoor Life to be a magazine for sportsmen, written by sportsmen, covering all aspects of the outdoor ...
When his first effort produced only one response, he placed an ad in a national magazine, Sports Afield, which was more successful. [5] Cabela and his wife, Mary, mailed the orders and kept a record of all names and addresses. [5] In 1963, Cabela's brother Jim joined the company. [5]
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