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The Sims 3: Ambitions is the second expansion pack for The Sims 3, released in North America on June 1, 2010. Ambitions introduces new professions that can be actively controlled by the player, unlike the careers in the base game. [34] A variety of new skills are also added alongside the ability to register as self employed for skills. [34]
EA reported that in its first week, The Sims 3 sold 1.4 million copies. [102] According to EA, this was the most successful PC game launch the company had had to date. [103] According to retail data trackers Gfk Australia, The Sims 3 has been the top selling game in Australia from release until June 30, 2009. [104]