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Product management is the business process of planning, developing, launching, and managing a product or service. It includes the entire lifecycle of a product, from ideation to development to go to market .
Software product management (sometimes referred to as digital product management or just product management depending on the context) is the discipline of building, implementing and managing digital products, taking into account life cycle, user interface and user experience design, use cases, and user audience.
A product manager (PM) is a professional role that is responsible for the development of products for an organization, known as the practice of product management.Product managers own the product strategy behind a product (physical or digital), specify its functional requirements, and manage feature releases.
Product analysis; Product breakdown structure; Product bundling; Product category volume; Product change notification; Product churning; Product cost management; Product differentiation; Product information management; Product life-cycle management (marketing) Product life-cycle theory; Product line extension; Product lining; Product literature ...
A chief product officer (CPO), sometimes known as head of product or VP of product, is a corporate title referring to an executive responsible for various product-related activities in an organization. The CPO is to the business's product what the CTO is to technology. They focus on bringing the product strategy to align with the business ...
The core of PLM (product lifecycle management) is the creation and central management of all product data and the technology used to access this information and knowledge. PLM as a discipline emerged from tools such as CAD , CAM and PDM , but can be viewed as the integration of these tools with methods, people and the processes through all ...
Product data management (PDM) is the name of a business function within product lifecycle management (PLM) that denotes the management and publication of product data. [1] In software engineering, this is known as version control. The goals of product data management include ensuring all stakeholders share a common understanding, that confusion ...
New product development (NPD) or product development in business and engineering covers the complete process of launching a new product to the market. Product development also includes the renewal of an existing product and introducing a product into a new market. A central aspect of NPD is product design.