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The highest-rated broadcast of all time is the final episode of M*A*S*H in 1983, with 60.2% of all households with television sets in the United States at that time watching the episode. [98] [99] Aside from Super Bowls, the most recent broadcast to receive a rating above 40 was the Seinfeld finale in 1998, with a 41.3. [100] [101]
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In July 2017, Nielsen announced that it would include select programs from subscription-based video on demand (SVOD) services Hulu and YouTube TV in its Digital in TV Ratings system. [19] Since about October 2017, Nielsen also began to track select programs from Netflix. Partnering distributors insert a "tag" into the program to be distributed ...
In total, YouTube jumped to a platform-best 9.3% of total US TV viewing, up from the prior-year period's 7.9%. It also delivered a sizable beat compared to Netflix's 7.8% market share.
Moreover, Super Bowl telecasts account for 22 of the most-watched television broadcasts based on overall viewership in U.S. television history. [100] Fox's live telecast of Super Bowl LI in 2017 currently holds the largest total viewership (those who watched any part of the broadcast) in U.S. television history, with 172 million viewers. [101]
RANK. PROGRAM. L+7 AUDIENCE. L+7 DEMO. PERFORMANCE NOTES. 1. 60 Minutes Season 56. 8.95 million. 0.91 rating. Broadcast’s most-watched non-sports program, audience down just 5% YOY